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Mark Roberge Harvard Business School Comprehensive Overview

Guest: Most founders treat 'scale' like a switch you flip after raising a round: hire 14 reps, 10x the ad spend, and pray. About half scale too ... In this video, I'm privileged to be interviewing

Mark Roberge

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  • ... Speaker:
  • ... which is a New York Times bestseller and he's currently a senior lecturer at the
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  • Theodore Levitt's classic theory says that an industry is a customer-satisfying process, not a goods-producing process. An industry ...
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